Ashi Studio: The Couture House Redefining Glamour
In the heart of Paris, a couture revolution is quietly unfolding under the guidance of Saudi-born designer Mohammed Ashi. Ashi Studio is rapidly establishing itself as the go-to couture house for actresses seeking to break free from the confines of conventional beauty. When the brief is to stay on theme, unsettle a little, and look unforgettable, Ashi Studio delivers with a unique blend of gothic romance, eerie elegance, and sculptural darkness.
A New Era of Couture
Ashi Studio is not just about creating beautiful garments; it’s about crafting narratives. The designs are intended for premieres where the goal is to make a statement rather than blend in. Each piece is a work of art, inviting wearers to lean into their moods rather than fight against them. The recent collections have showcased this ethos, proving that couture can be both haunting and unforgettable.
Margot Robbie: Wuthering Heights Premiere
Margot Robbie’s appearance at the Wuthering Heights premiere showcased the transformative power of Ashi Studio. In a short, corseted mini dress, she stepped away from her typical glamorous looks and embraced a darker aesthetic. The nude illusion, intricate boning, and sheer lace detailing evoke Victorian lingerie, creating a romantic yet haunting silhouette. With soft waves and minimal accessories, the dress speaks volumes, embodying a gothic heroine who is both aware and in control.
In a second look from the same premiere, Robbie took boldness to another level. This time, she donned a structured corset bodice that cascaded into layers of distressed tulle, reminiscent of a ghostly figure wandering the moors at midnight. The sheer sleeves and muted tones added to the antique, eerie vibe, making it clear that this gown was designed to set a scene rather than merely flatter.
Millie Bobby Brown: Stranger Things Premiere
For Millie Bobby Brown, Ashi Studio fully embraced dark fantasy. Her corseted black gown was structured yet sensual, with exposed boning and sheer panels that added a sharp edge. The dramatic skirt flowed with movement, perfectly capturing the essence of Stranger Things, a universe that straddles horror and nostalgia. This look was far from the sweetness often associated with red-carpet appearances; it was powerful and deliberately intense.
Jenna Ortega: Wednesday Premiere
Jenna Ortega’s collaboration with Ashi Studio feels almost fated. Her pale, translucent gown hugged her body like a second skin, featuring organic, frayed edges that gave it an otherworldly quality. With a high neck and minimal embellishment, the design was eerie without veering into costume territory. Ashi dressed Ortega not as Wednesday Addams but as the grown-up embodiment of that darkness—subtle, sinister, and strikingly effective.
Cynthia Erivo: Wicked Premiere
Cynthia Erivo’s look for the Wicked premiere was a masterclass in theatrical abstraction. The sculptural silhouette and deep black palette felt like a fusion of fashion and performance art. This gown was unapologetically strange, embodying the essence of outsiders and misunderstood women, which aligns perfectly with the narrative of Wicked. It was a powerful statement, not meant to be pretty but rather commanding.
Teyana Taylor: The RIP Premiere
Teyana Taylor’s appearance at The RIP premiere showcased Ashi Studio’s daring side. The Spring/Summer 2025 look was sheer, masked, and confrontational. The black dress clung to her body, while the face covering added an air of mystery. This look was not just about fashion; it was a bold declaration of confidence and individuality, demanding attention without asking for approval.
Isabela Merced: The Last of Us Premiere
Isabela Merced leaned into gothic drama for The Last of Us, wearing a structured black corset adorned with metallic silver floral appliqué. The design felt almost like armor—romantic yet lethal. With a thigh-high slit and a sleek black skirt, she embodied a femme fatale ready to conquer any challenge. The choker and slicked-back hair completed the look, making it clear that she was not just a character but a survivor.
Cara Buono: Stranger Things Premiere
Cara Buono’s collaboration with Ashi Studio was a bold commitment to a striking red theme. The textured crimson gown hugged her figure, with raw-edged details that gave it a molten, alive quality. Paired with matching red boots, this look shifted from classic to commanding, making it a standout moment on the red carpet.
The Takeaway
Ashi Studio is redefining the landscape of couture, moving away from safe bets and background beauty. The designs are eccentric, bold, and sometimes unsettling, but always intentional. In a world where fashion often serves as mere styling, Ashi Studio is carving out a space where couture meets character, allowing actresses to use fashion as a form of storytelling. As the name becomes synonymous with unforgettable red carpet moments, it’s clear that Ashi Studio is not just a brand; it’s a movement.
