The Rise of Entrepreneurial Spirit Among Thai Celebrities
In recent years, the landscape of celebrity culture in Thailand has evolved significantly, with many actors and actresses stepping beyond the silver screen to establish their own businesses. This trend is not merely a passing phase; it represents a strategic move that benefits both the artists and their fans. By launching their own brands, these celebrities not only diversify their income streams but also create opportunities for their fans to engage with them in new and exciting ways.
From fashion lines to culinary ventures, here’s a closer look at some of the Thai celebrities who have successfully blended their acting careers with entrepreneurship.
Freen Sarocha Chankimha: Ninety Two
Freen Sarocha Chankimha, a breakout star from the popular series Gap: The Series, has made waves in the fashion industry with her brand, Ninety Two. Known for its minimalist aesthetic, the brand offers a range of apparel including tank tops, t-shirts, tote bags, and caps, primarily in neutral tones. The limited-edition drops create a sense of urgency and exclusivity, making it a must-follow for fans eager to snag a piece of Freen’s style. For updates on new collections, fans can keep an eye on Ninety Two’s Instagram.
Becky Rebecca Patricia Armstrong: Cielor
Another star from Gap: The Series, Becky Rebecca Patricia Armstrong, has ventured into the fashion world with her brand, Cielor. Known for her vibrant personality, Becky’s brand reflects her style, offering unique pieces that resonate with her fanbase. In July 2024, Cielor launched a knitted sweater and a corduroy bag featuring her beloved pet dog, Bonbon, showcasing a personal touch that fans adore. Cielor ships globally, making it accessible for fans around the world through its website.
Mook Worranit Thawornwong: A Multi-Business Maven
Mook Worranit Thawornwong is a prime example of a celebrity who has mastered the art of juggling multiple ventures. Known for her roles in Ugly Duckling Series: Perfect Match and My Dear Loser, Mook runs five businesses, including fashion labels Sense of Style (SOS) and Moods, as well as Milkastudio, which specializes in chic tote bags. Additionally, she co-leads Gala Camille, a makeup brand, and manages BaanNong Studio, showcasing her versatility and entrepreneurial spirit.
Bright Vachirawit Chivaaree: Astrostuffs
Bright Vachirawit Chivaaree, a household name thanks to his role in F4 Thailand: Boys Over Flowers, has launched his own apparel line, Astrostuffs. The brand draws inspiration from nature and culture, offering a variety of streetwear items such as graphic tees, bomber jackets, and cargo pants. Bright’s unique style and connection to his fans make Astrostuffs a popular choice among the youth.
Inn Sarin Ronnakiat: The Small Business Mogul
Actor Inn Sarin Ronnakiat is making a name for himself as a small business mogul with a portfolio that includes Holiday Pastry, Hey Mookrata, and Yolk Egg Tart Thailand. His ventures extend to Hye, an apparel and accessory brand, and a rentable space called Ours. With such a diverse range of businesses, Inn has embraced the entrepreneurial spirit, labeling himself as an entrepreneur on social media, which resonates with his followers.
Fourth Nattawat Jirochtikul: Numone
Fourth Nattawat Jirochtikul, known for his role in F4 Thailand: Boys Over Flowers, has launched Numone, a brand that specializes in cute and trendy apparel. From creatively designed tees to colorful accessories, Fourth’s brand appeals to a youthful audience looking for fun and fashionable items.
Gemini Norawit Titicharoenrak: Divine
Gemini Norawit Titicharoenrak, who starred alongside Fourth in My School President, has also made his mark with his brand, Divine. The two brands recently collaborated on a collection, showcasing the power of celebrity partnerships in the fashion industry. Divine offers a range of stylish apparel, and its collaboration with Numone has garnered significant attention, further solidifying Gemini’s presence in the fashion world.
Win Metawin Opas-iamkajorn: Souri and Velence
Win Metawin Opas-iamkajorn, another star from F4 Thailand, is not just an actor but also a successful entrepreneur. He runs Velence, a clothing label that has evolved from basic tees to more innovative designs, including asymmetrical tops and trendy cargo pants. Additionally, Win co-owns Souri, a contemporary pastry shop that reimagines classic French desserts with unique flavors, such as crème brûlée macarons and banoffee madeleines.
Conclusion
The entrepreneurial spirit among Thai celebrities is a testament to their versatility and ambition. By launching their own brands, these stars not only enhance their personal brands but also create meaningful connections with their fans. As they continue to innovate and expand their ventures, the line between celebrity and entrepreneur blurs, paving the way for a new era of celebrity culture in Thailand. Whether through fashion, food, or lifestyle brands, these celebrities are redefining what it means to be a modern-day icon.
